ABTA - The Travel Association, the latest high profile website launch for netXtra
Following on from many recent high profile contract wins, Long Melford based website developers and designers netXtra has delivered a new website for ABTA - The Travel Association. The dynamic, interactive website plays an important part in ABTA’s corporate communications and in delivering sales prospects to members and showcasing the services that are available to them. The website is integral to the benefits package offered to ABTA members and is now an important communications tool to members and the public alike.
ABTA is one of the latest in a long line of membership organisations to choose netXtra as its preferred supplier for website development and hosting services. Other recent launches include the award winning website for the trade association REC (Recruitment and Employment Confederation), blue-chip membership organisation The Football Association of Wales, and the trade union BECTU (Broadcasting Entertainment Cinematograph and Theatre Union).
ABTA represents over 5,000 travel agencies and more than 900 tour operations throughout the British Isles. Members range from small, specialist tour operators and independent travel agencies, through to publicly-listed companies, including many large household names. The new website makes it simple for consumers to find appropriate travel agents and tour operators, and gives them the ability to search for operators in a specific area, or who specialise in specific destinations or certain types of holiday, like skiing, trekking etc.
Each member has the ability to keep their own publicised details up to date themselves. Information such as their latest travel offers, new destinations and job vacancies are all accessible and can be updated by the member via a secure member login area. Members can use this area to access protected membership information, as well as obtain details regarding regionally specific news, events and documentation.
Victoria Poland, Senior Manager Member Communications at ABTA said "We selected netXtra because of their proven ability to deliver interactive community websites and their pedigree in the membership and trade association sector. As a result, our new website has been very well received by our members and consumers with a clear and demonstrable increase in activity across the whole site."