Chamber Event

An Introduction to Media Training (Press & Radio)

Thu 14 Nov, 2019
09:15 - 13:15
Halesworth Golf Club, Bramfield Road, Halesworth IP19 9XA
An Introduction to Media Training (Press & Radio)

Never been interviewed before and want to know how to manage the situation and ensure you get your messages across in the right way? Or do you simply want to understand what the media be it radio or journalists are looking for to make a good story and to ensure a positive outcome, or manage a bad one?

If you answered yes to any of the above then this course is suited to you and your businesses needs.

Join us and the wonderfully excellent Rachel Sloane at this event, and improve your confidence, understanding and readiness for press or radio interaction. Rachel Sloane is an experienced speaker, radio presenter, trainer and author. She runs many of our courses, including our writing and interviewing skills and presentation and public speaking workshops, all with rave reviews. All our attendees' comment on how much more confident they are when they leave the workshops.

We are able to deliver this is free of charge to you with thanks to funding from the European Regional Development Fund and East Suffolk Council.

Who is this course for?

This course, as with all the New Anglia Growth Hub events, is suited and intended for businesses already running and established. Please refer to courses by NWES and MENTA for courses more suited for those businesses who are pre-start or have been trading for less than 12 months.

What you will need

We recommend bringing a pen and notepad to capture notes on the day. Some attendees choose to bring a laptop but this is not required as all exercises will be done in a group format on the main screen where required. Please note, we cannot guarantee WIFI access on the day.

Agenda for the Day

09:15 Registration, Tea & Coffee

09:30 Welcome, H&S & Growth Hub 'Who are we and how can we help'*

09:45 What the press and media want*

  • Introductions (recorded)
  • What makes a good story?
  • Defining your key messages
  • Who and how to approach the press and media
  • How the media works

11:15 Refreshment Break: Tea/Coffee

11:30 Planning a radio interview*

  • Radio interview on your company or work, with feedback (recorded)
  • Radio interview on your company or work, with feedback (recorded)
  • Coping with negative publicity
  • What now? How are you going to use your new skills?

13:00 Q&A*

13:15 Close

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