Spring boosts PR department

An award-winning agency has boosted its PR department, with not one but two new employees. 

Georgina Wroe who has been working alongside the company on a freelance basis has now agreed to take up a permanent role in the Spring team, based in Southwold. 

Georgina Wroe, Head of PR at Spring says “I’m thrilled to be project managing more Spring PR accounts and it’ll mean I’m in the office more.  I’m convinced we have the potential to be the best PR team in the county.”

Georgina has been a journalist and editor for the past 15 years writing for Marie Claire, GQ, Suffolk Magazine and the East Anglian. She has also written a series of books, one of which won the WH Smith prize for Best Debut Novel.  She has also been a freelance reporter in Russia where she covered everything from the Mafia to serial killers (even interviewing one in his cell!).

She will be joined by Tracy Taylor.  As well as running her own clothing label, Tracy previously worked as a senior marketer for Monsoon. Tracy’s retail experience means she never loses sight of business’s real requirement: sales.

Tracy said “I’m delighted to be working for Spring.  Within our PR department we have a wealth of knowledge and skills which will ensure our clients get the coverage they need.”
Both Georgina and Tracy will be working with PR executive Aprille Matthews who joined Spring last April. 

Spring’s PR clients include James White, Jimmy’s Farm, HRcomparison and construction firm, the Anderson Group.